SurveySensum

SEPTEMBER 8, 2023

This small case study shows that when companies move beyond the traditional customer satisfaction metric and rigorously measure NPS , they can find ways to make customers happier, which, in turn, can lead to increased revenue. Yet most businesses struggle to move beyond measuring their NPS.

NPS 52

NPS Social Media Customer Satisfaction Customer Loyalty 52

SurveySensum

MAY 11, 2023

— By listening to your customers, of course! One way to do this is by using Net Promoter Score (NPS), a simple and widely used metric that helps businesses measure customer satisfaction, benchmark their performance against competitors, and identify areas for improvement. What is NPS?

NPS 52

NPS Retail Net Promoter Score Customer Satisfaction 52

Aquire

SEPTEMBER 30, 2021

Does your business focus more on customer acquisition or customer retention? The most common answer is acquisition but the focus should be on retention. With the right customer retention strategies, you can ensure steady revenue and avoid losing market share to competitors.

Customer Retention 52

Customer Retention Customer Acquisition Start-ups Customer Satisfaction 52

SurveySensum

SEPTEMBER 21, 2023

This shows the high cost of customer acquisition and how, at times, businesses fail to recoup their initial investment. In contrast, Company B chose to focus on retaining its existing customer base by introducing loyalty programs. Well, acquiring new customers can costs you five times more than keeping the ones you have.

Customer Retention 52

Customer Retention Non-Profits Social Media Gaming 52

Beyond Philosophy

FEBRUARY 10, 2020

Beyond Philosophy did research late last year with our clients and within the marketplace to sort out what business wants in the next decade. The results showed the mantra in business today is growth. However, defining business growth is essential here because it will dictate how you go about gaining it. .

Hospitality 172

Hospitality Hospitality Business Growth Customer Acquisition 172

SurveySensum

SEPTEMBER 11, 2023

How well is your SaaS product performing, especially in terms of SaaS customer retention ? This is why SaaS businesses must focus heavily on retaining customers and ensuring that they keep using their products and services. A low CAC relative to customer lifetime value indicates efficient customer acquisition.

Net Promoter Score 52

Net Promoter Score Customer Acquisition NPS Customer Satisfaction 52

SurveySensum

OCTOBER 26, 2023

Customer Loyalty This metric is a crucial indicator of long-term success. It measures the likelihood of customers continuing to do business with you and recommending your products or services to others. You can measure customer loyalty by asking NPS questions like: How likely are you to continue using our product or service?

Customer Satisfaction 52

Customer Satisfaction Net Promoter Score Social Media Customer Loyalty 52