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How to Leverage Your ISO 9001 Customer Satisfaction Survey to Build an Enduring Customer Experience Program

PeopleMetrics

To comply with ISO 9001, thus do business in your industry, you are required to run an annual customer satisfaction survey. We call this process “ closed loop feedback management.” Many companies will conduct an annual survey just to “check the box” around ISO 9001 certification. Utilize CEM software. Print this article.