CRM Customer Relationship Management Pennsylvania Touchpoint 
PeopleMetrics
DECEMBER 12, 2017
“Customer Experience Management (CEM) and Customer Relationship Management (CRM) are the same, right?”. CRMs tell you what is happening (prospect & customer contact information, what they bought, when they bought it, how much was spent, size of their company, etc.); Talk to David.
PeopleMetrics
FEBRUARY 26, 2018
Checking the pulse of your customers once a year (or not at all) is a bad habit… and it could be deadly. You need to be continually tapped into feedback along critical touchpoints throughout the customer journey. Leverage your CRM (i.e. The same applies for B2B SaaS companies. And you can’t stop there.
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