Crate & Barrel on experience gaps: why they occur and how to close them
Qualtrics
MAY 2, 2019
Why do experience gaps open up? The brand’s digital experience is industry-leading: you can shop the entire catalog online, and also use a 3D room design tool to see how furniture will look in your house. And, for the most part, digital experiences joined up nicely with in-store experiences.
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