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MarTech-Driven Transformation: Navigating the Future of Customer Experience

ECXO

Marketing Automation Platforms: Platforms such as Marketo and HubSpot are vital for automating marketing tasks like email campaigns, social media management, and lead nurturing. By leveraging social listening capabilities, companies can monitor customer sentiment and adapt strategies to strengthen customer relationships.

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Ahead of the Curve: MarTech-Driven Customer Experience Evolution

eglobalis

Eleven Key Technologies Enhancing Customer Experience Marketing Automation Platforms Marketing automation tools like Marketo and HubSpot streamline repetitive marketing tasks such as email campaigns, social media posting, and lead nurturing.

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Why I created the $CXM Coin

Steven Van Belleghem

I decided to create the $CXM coin, a coin for the entire Customer Experience Management community. CXM, a community coin for the CXM professional. But I would love to open this up to the entire $CXM community to look for interesting use cases. Set up specific CXM communities where knowledge is shared.

CXM 98
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25 Call Center Technology Trends to Watch in 2021

Callminer

People are seeking support on social media more than ever. Support through social media: this channel is not just how consumers talk about the organization; it is a means of talking to the organization and part of a broader strategy of making communications easy and providing the channels your customers prefer.

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Building a better Social Suite: 12 features that fuel your enterprise-wide social media strategy

Sprinklr

When you think about your brand’s social media strategy, what comes to mind? Is it about listening to what your customers are saying about your brand on social media? Social media is now ubiquitous to the customer experience. On social media, the answer is a resounding yes.

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Episode #147: How to Get Started with Social Selling, with Dennis Mathew

Sprinklr

But on social media, this concept is generally ignored. On today’s episode, Dennis Mathew and I talk about how to create genuine, authentic social selling relationships that will actually benefit your customers — and you. Dennis Mathew is a social media and marketing consultant. See all CXM Experience podcasts.

CXM 98
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4 ways social listening reports unlock the business value of customer experience

Sprinklr

Digital and social platforms have transformed the way consumers interact with your brand and communicate their experiences and expectations. Customers may not always mention you by name, but they are constantly sharing feedback on dozens of social media and messaging channels. Poor collaboration.