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Contact Centre Predictions for 2020

Callminer

An ability to capture conversational data across existing communication systems and then correlating insight within a common analytics platform offers a cost-effective means for blending omnichannel insight. Predictive Analytics Will Drive a Better Customer Experience.

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Qualtrics to Acquire Clarabridge, the Industry Leader in Omnichannel Conversational Analytics

Qualtrics

Today is an exciting day— Qualtrics has agreed to acquire Clarabridge , the industry leader in omnichannel conversational analytics. It happens in informal ways like social posts, support calls, product reviews, and video recordings––this kind of unstructured data is seeing unprecedented growth.

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What is customer experience optimization? (+3 actionable tips)

Zendesk

Perhaps the most important component of CX optimization is an omnichannel approach. The purchase rate of omnichannel campaigns is 287% higher than single-channel campaigns. Need proof of omnichannel’s appeal? According to Omnisend, the purchase rate of omnichannel campaigns is 287 percent higher than single-channel campaigns.

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8 Essential Capabilities You Need for Interaction Analytics

Uniphore

Interaction analytics takes unstructured data from customer interactions across multiple channels and harnesses it to let you understand the true voice of the customer. Omnichannel conversation analysis. For the true voice of the customer, you need to understand interactions no matter where they are happening.

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Accelerate Your Marketing Efforts with the Help of Generative AI

SugarCRM

Gain a Better Understanding of Your Audience Base Maybe the most significant advantage posed by generative AI is its vast potential to closely analyze and generate accurate insights into large volumes of unstructured data. Without similar technologies, this data can be time-consuming and expensive to process.

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How to Create a Voice of Customer Template for Your Business

Lumoa

But how do you get well-rounded data? In an omnichannel Voice of the Customer (VoC) approach, customers can be asked to periodically answer questions about their lifestyles, routines, and preferences. Here are three things to help analyze your VoC data. Audio recordings are a prime example of unstructured data.

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Tray.io’s VP of Marketing Alex Ortiz on embracing the era of automation

Intercom, Inc.

In the omnichannel era we’re now living in, automation is the hook that helps crochet all the threads together. “So we’ve seen companies who have basically re-centralized their data into cloud data warehouses, and that is the source of truth. It comes down to omnichannel management – something Tray.io