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Should Customer Surveys be Anonymous?

InteractionMetrics

In the context of sensitive employee feedback like DEI surveys and engagement surveys, most researchers consider the option for anonymity to be essential. But in our recent CXPA workshop roundtable on NPS for B2B companies, Bain’s Rob Markey disputed that premise. So, should customer surveys be anonymous?

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When is the Right Time to Launch SaaS Customer Survey Questions?

SurveySensum

While creating SaaS customer surveys, do you often wonder about the right time to launch these surveys? It’s because SaaS businesses like yours need happy and long-lasting customers. So, let’s figure out when you should launch your SaaS customer surveys and what questions you should ask.

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15 Best NPS Tools & Software in 2024 [Free Version, Features & More]

SurveySensum

What is an NPS tool? How to choose the right NPS tool? With an index ranging from -100 to 100, NPS clearly gauges the loyalty or the enthusiasm of a customer to recommend your brand to their near and dear ones. What is an NPS tool? to help you make the most of your NPS survey.

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B2B Customer Surveys 101

Lumoa

B2B companies often struggle with common hurdles when it comes to surveying customers. Conducting B2B customer surveys should be an illuminating process, but instead, they become a nightmare that makes you want to tear your hair out. For example, you might send out an NPS® survey to your customers.

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Guest Post: Why Should Your Customer Service Team Care About NPS?

Shep Hyken

One of the best practices of how you can keep an eye on it is implementing the Net Promoter Score metric into your customer surveys. In this article, you’ll find all the important information related to customer loyalty and why your service team should care about NPS. What is customer loyalty?

NPS 69
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Stop Treating your B2B Customer Surveys or NPS program like a B2C effort

Waypoint Group

” Click here to watch: Should All Customer Feedback Be Considered Equal? And for more info on how B2B programs operate: Handling The 3 Simple Reasons Why NPS Is So Difficult In B2B. The post Stop Treating your B2B Customer Surveys or NPS program like a B2C effort first appeared on Waypoint Group.

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Setting the Record Straight on CSAT, NPS, and CES

Customer Service Life

To summarize, the author of the article listened to earnings calls for 50 S&P 500 companies in 2018 and found that NPS was mentioned 150 times. And in many of these companies, NPS is tied to employee performance measurement and bonus structures, impacting everyone from the CEO on down to the folks in the contact center.

NPS 106