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Unstructured Data: Mining the Gold

InteractionMetrics

Unstructured data presents a goldmine of information, but mining that gold is no easy taskā€”it requires coding with detailed text analysis. To be clear, unstructured data includes customer survey text comments, customer service calls, emails, chats, reviews, and other narrative sources of information.

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How to Create a Voice of Customer Template for Your Business

Lumoa

Thanks to the Internet, customer feedback has never been so accessible. Learning what your customers think about your products or services isn’t difficult. Customer experience templates, customer survey templates, or customer satisfaction survey templates allow you to make informed decisions on improving the customer journey.

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Got Analytics? Becoming a Data-Driven Marketer

SugarCRM

While data is indispensable to any modern business, itā€™s useless by itself. Up to 95% of all businesses say that managing their unstructured data is a problem. Yet managing unstructured data isnā€™t the real problemā€”understanding it is. The Distinction Between Data and Analytics. But thereā€™s a catch.

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Your Survey (Probably) Sucks: 5 Survey Errors

InteractionMetrics

Customer comments are a window into how your customers feel, which is critical because customersā€™ feelings shape future behaviors such as promoting you or leaving you for a competitor. A serious approach to customer feedback uses comments analysis to rigorously quantify this unstructured data.

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The Future is Now: Take Your Customer Data to the Next Level

CX Journey

Traditionally, companies were able to identify and prioritize improvement opportunities from their customer surveys via correlation or regression analysis and quadrant charts, which identify priority improvements, fundamental essentials, and things to continue doing.

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11 best Voice of the Customer tools to listen to your customers effectively

SurveySensum

A VOC tool is software that allows you to collect feedback and generate in-depth analysis reports from unstructured data. The ultimate aim of using it is to derive insights, make data-driven business decisions, and create exceptional customer experiences. . Verint ForeSEE. Nice SATMETRIX. Conclusion. What are VoC tools?

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Contact Center Trends 2021: The CX Watershed

Fonolo

A properly scripted menu leads customers to the answers they need, provides them with the opportunity to navigate to a live agent, and decreases the overall call volume that reaches the call center. 69% of customers surveyed attributed their good customer service experience to a quick resolution of their problem.