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Gross Retention vs. Net Retention: What’s the Difference?

Totango

Measuring and analyzing how your company manages these two factors is critical to growth. Distinguishing between these two metrics can provide insight into the health and success of your company, so let’s take a deeper look into what each metric is, how to calculate them, and how to apply them. What is gross retention?

Outlook 108
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Insider hot takes: CS & Sales synergize to unleash predictable growth

Totango

Madelyn shared how Aircall is leveraging digital customer success to garner deeper product insights. My team is tasked with selling add-ons, and one thing we’re finding is that we haven’t done enough to understand what the story is, what the ICP is of that add-on, and how we can look at product behavior to identify leads.

Sales 106
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Driving Innovation In Selling

Customer Think

How do we innovate in selling? How do we change, adapt new methods, approaches, even entirely new business models to engage our customers more effectively? How do we learn and grow? The post Driving Innovation In Selling first appeared on Partners in EXCELLENCE Blog -- Making A Difference.

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Three ways to help your employees become brand evangelists

Inside Customer Service

Brittany Hodak, an expert on helping brands create superfans, offers this definition of a brand evangelist on her blog : A brand evangelist is a customer who is so passionate about your brand, product, service, or business that they advocate on your behalf. asked an employee as she approached Sally. They just came in. They really stand out."

Retail 260
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Is There A Selling Career Path?

Customer Think

How do we challenge and retain our people longer? [.]. The post Is There A Selling Career Path? first appeared on Partners in EXCELLENCE Blog -- Making A Difference. The topic was, “What kind of career path options do we want to develop for our people? Related Posts: Not Everyone Wants To Be, Or Should Be A Manager!

Sales 115
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RFP’s?

Customer Think

A question came up, “Dave you talk about how we differentiate ourselves through creating value with the customer, helping them make sense of what they are trying to achieve, helping [.]. first appeared on Partners in EXCELLENCE Blog -- Making A Difference. Related Posts: How Does Your Customer Make Money?

Sales 114
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Startup marketing: strategies for year one

Intercom, Inc.

About 50 percent of my time was spent communicating with potential users, whether that was asking them to try Intercom over email, meeting them at conferences, responding to them in blog comments or talking to them on Hacker News. ” It’s about a boy who, no matter how many hats he removes, always finds another underneath.

Start-ups 201