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Improving your Voice of the Customer listening posts? Ask these questions

Experience Investigators

Voice of the Customer (VoC) programs often start with a general plan on how to gather customer feedback. The plan typically includes suggestions for customer listening posts. Listening posts: Help us understand individual customer needs and experiences closer to real-time. Related Article: Why Journey Map?

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How Customer Listening Assessments Create Better CX

Experience Investigators

Customer experience leaders often refer to “listening posts” in the customer journey. These are the individual ways customers are asked to provide specific feedback. Related: Improving Your Voice of the Customer Listening Posts? Closing the loop with customers in a consistent way.

CX 131
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Customer Interviews for CX: How to Conduct Interviews & How They Can Make a Difference

Experience Investigators

Customer experience leaders often talk with confidence about their Voice of the Customer (VoC) programs. They boast about how often they survey customers, collect feedback via fancy technologies, and produce reports with color-coded graphs. Customer interviews can be a key step in: Customer Journey Mapping.

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Customer Listening Posts: Ask These Questions to Boost Your VoC Program

Experience Investigators

What does building a Voice of The Customer (VoC) program from the ground up look like? Typically, it’ll start with a general plan on how an organization is going to gather customer feedback — a plan that typically includes Customer Listening Posts. What are Customer Listening Posts?

VOC 52
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How are Companies Leveraging Continuous Improvement Rigor to Drive Customer-Centricity?

Confirmit

Incorporating customer insights into the daily lives of employees is a real challenge. Often, companies enable their employees to do no more than keep their heads down and focus on closing the loop on low Net Promoter Scores. Can governance of the customer experience help to drive customer-centricity? -

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How are Companies Leveraging Continuous Improvement Rigor to Drive Customer-Centricity?

Confirmit

Incorporating customer insights into the daily lives of employees is a real challenge. Often, companies enable their employees to do no more than keep their heads down and focus on closing the loop on low Net Promoter Scores. Can governance of the customer experience help to drive customer-centricity?

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Closed-Loop Customer Feedback: How to Drive Real CX Results

PeopleMetrics

The answer to keeping your customers happy is simple: close the loop. Closed-loop customer feedback provides businesses with a reliable, structured approach to collecting, analyzing, and implementing the feedback they received from customer satisfaction surveys. What is closed loop feedback?