PeopleMetrics

FEBRUARY 25, 2022

Customer experience (CX) is the concept that all of the touchpoints between a business and its customers contribute to the customer's overall impression and emotional connection to the business. This connection is a critical factor in driving customer retention and net promoter score improvements over time.

CX 71

CX Net Promoter Score Customer Experience Touchpoint 71

Lumoa

JANUARY 19, 2023

Map Your Current Customer Journey To gain a better understanding of how exactly your customers interact with your business, you will need to map out the current customer journey. NPS relies on asking customers to rate their likelihood of recommending a business or product on a 0-10 scale.

Net Promoter Score 94

Net Promoter Score Customer Experience NPS Start-ups 94

ClearAction

JANUARY 6, 2021

But the nature of customer experience is long-horizon, not instantaneous. Relationship strength is your aim for recurring ROI on your customer experience efforts. Is the passion and longevity of Detractors’ negative word-of-mouth a one-for-one trade for that of Promoters’ positive word-of-mouth?

Customer Experience 77

Customer Experience Net Promoter Score VOC Key Driver Analysis 77

ClearAction

DECEMBER 31, 2017

Ask 10 companies what their customer experience strategy is and you’ll likely get 10 very different combinations of alphabet soup*: CJM, CRM, VoC, UX, FCR, NPS, AI, self-service, digital marketing, word-of-mouth, customer success, retention programs, loyalty programs, and so forth. It spans the end-to-end customer life cycle.

Customer Experience 79

Customer Experience Net Promoter Score Customer Journey Map VOC 79

Lumoa

FEBRUARY 9, 2023

Empathy maps typically include customer demographics, customer goals and needs, customer behavior, customer emotions, customer touchpoints, customer motivations and more. It gets complex because there’re multiple channels and ways customers might come to your brand.

Net Promoter Score 178

Net Promoter Score Customer Experience B2C Social Media 178

Experience Investigators

AUGUST 9, 2022

Customer experience is so ill-defined in general that it’s easy to think the tools in the CX toolkit are enough to say “we’re doing CX.” One new client took me on a tour of their headquarters and proudly showed off the new dashboards displaying their Net Promoter Score (NPS) and other customer feedback metrics.

CX 52

CX Net Promoter Score CXM Customer Journey Map 52

Confirmit

JULY 23, 2017

This is why the organization is keenly focused on the donor experience and is always trying to make improvements based on the feedback they receive through their VoC program. Net Promoter, Net Promoter Score, and NPS are trademarks of Satmetrix, Inc., Voice of the Customer Company. and Fred Reichheld.

Innovation 40

Innovation CX Net Promoter Score NPS 40