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Should speech and text analytics be used outside the contact center?

DMG Consulting

This includes auditing and compliance functions that need to make sure employees follow the company’s rules and guidelines when interacting with customers and prospects. The legal department can capture and understand facts from the voice of the customer or the voice of the employee, to support a legal position.

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Interaction Analytics: Listening in on the Omnichannel Customer Journey

DMG Consulting

Interaction Analytics: Listening in on the Omnichannel Customer Journey View this article on the publisher’s website. Interaction analytics (IA) literally listens to (or reads) the voice of the customer and interprets what they are saying (or writing) and how they feel about a company, product, or service.

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State of Business-to-Business Customer Experience Management

ClearAction

Multiple Influencers : If different groups 2 in the customer company have different perspectives, how well are they understood and accommodated – not only by the account team per se, but also by other functional areas in the supplier company who could help if they were better informed? SunGard: Chief Customer Officer as Change Agent.

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Learn how analytics is the key to a differentiated customer experience program with Dun & Bradstreet

Qualtrics

That’s the behavioral aspect of analytics. The predictive analytics tell you “who” to target, but the behavioral data tells you “when” to target them. It doesn’t always have to be a direct selling model for customers. I love that.