Actionable Insights Construction Contact Center Double-Barreled Question 
InteractionMetrics
APRIL 13, 2024
Scour your survey to ensure that it doesn’t include any leading constructs. Nix double-barreled questions. These questions ask about two separate issues in one question. Even better, use a mixture of research methods because each method will result in different kinds of actionable insights.
InteractionMetrics
MAY 28, 2019
Remove leading statements, skewed scales, double-barreled questions, and other subjective constructs. For example, if you have contact centers, instead of surveying customers about their interactions, apply statistically-valid analysis to your calls, emails, and chats. Eliminate bias. Test for replicability.
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