article thumbnail

7 Common Mistakes to Avoid When Creating Retail Surveys

SurveySensum

Not Being Clear Enough Too Many Or Too Little Questions? Don’t Ask Leading Questions Don’t Ask Double-Barreled Questions Failure To Do Pilot Surveys Neglecting Mobile-Friendliness Don’t Let Your Survey Results Collect Dust Final Thoughts 1. This is an example of a double-barreled question in retail surveys.

article thumbnail

7 Common Mistakes to Avoid When Creating Retail Surveys

SurveySensum

Not Being Clear Enough Too Many Or Too Little Questions? Don’t Ask Leading Questions Don’t Ask Double-Barreled Questions Failure To Do Pilot Surveys Neglecting Mobile-Friendliness Don’t Let Your Survey Results Collect Dust Final Thoughts 1. This is an example of a double-barreled question in retail surveys.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

From a Data Die-Hard: How to Write Good Survey Questions

InteractionMetrics

Nix double-barreled questions. These questions ask about two separate issues in one question. For example, “Was your waiter prompt and polite?” ” asks about two behaviors in one sentence.

article thumbnail

7 Survey mistakes that you must avoid

SurveySensum

Double-barreled questions. Putting two separate ideas in the same question, like a double-barreled weapon, is a bad idea if you are looking for honest answers. is a double-barreled question. For example, “Are you satisfied with the packaging and the product?”

article thumbnail

Survey Health Is Everything. The Success of Your VoC Program (And Probably Your Job) Depends on It.

PeopleMetrics

Avoid asking the customer a double-barreled question that covers two things at once, such as: “Please tell us about your experience when you checked in and visited our restaurant.”. Avoid using long-winded questions like: “We first want to ask you about the check-in experience during your most recent stay with us.

VOC 61
article thumbnail

Fix Common Survey Errors with a Smart Process

InteractionMetrics

How to ensure an error-free customer feedback process: » Allocate enough time to evaluate your satisfaction survey for flaws such as using double-barreled questions and insider-language. These kinds of questions don’t make sense and result in inaccurate data. »

article thumbnail

Design Surveys for Success

SurveySensum

This immediately brings a positive stimulus to the question. Avoid Double-barrel questions. Such questions have 2 distinct parts included in the same question and create confusion in the respondent’s mind as to how to answer such questions. Balanced Answer Choices.