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4 ways social listening reports unlock the business value of customer experience

Sprinklr

Digital and social platforms have transformed the way consumers interact with your brand and communicate their experiences and expectations. Customers may not always mention you by name, but they are constantly sharing feedback on dozens of social media and messaging channels. Social listening dashboards turn insight into action.

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AI-powered insights to competitive benchmarking: features you need in your social listening tool

Sprinklr

Many modern brands recognize the importance of capturing customer feedback from social media and other digital channels, but, at the same time, their social listening strategies still fall short of their potential. What are the goals for your social listening tool? Who benefits from using a social listening tool?

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Social insights from the Olympics: inspirational tradition and modern innovation

Sprinklr

Even without spectators in the indoor stadiums, the buzz on digital channels is exponentially increasing, as millions of superfans like me cheer on their nation’s athletes on their favorite social media platforms. Social listening at an Olympic scale. Dive in (pun intended) and take a deeper look at what’s trending this week.

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The beginner’s guide to competitive benchmarking and how to get started

Sprinklr

The benefits of competitive benchmarking can only be realized once you choose a reliable social listening tool that meets your needs and aligns with your organization’s competitive benchmarking goals. The benefits of social listening for competitive benchmarking help your organization compare and inform: Brands’ social performance.

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Building a better Social Suite: 12 features that fuel your enterprise-wide social media strategy

Sprinklr

Social suites platforms are designed just for this purpose. Your social suites strategy can easily become disconnected by data silos and point solutions, with different teams engaging with customers in different ways. Your unified social suites strategy should: Capture actionable consumer insights. Fewer silos and dead ends.

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Brand monitoring for brand safety and crisis detection

Sprinklr

How does social monitoring and social listening help protect your brand? Social monitoring and social listening are important processes to protect your brand’s health and reputation. Brand monitoring marries social monitoring with social listening to gather deeper insights on your brand mentions.

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How advertisers are navigating data privacy and tracking changes

Sprinklr

This solution gives advertisers the ability to activate campaigns, creatives, and optimizations generated from social listening data. As a result, the advertiser evolved their marketing and advertising approach to develop custom prompts through social media channels/listening, rather than targeting using pixel-based data.

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