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Customer success playbook: A comprehensive guide

Zendesk

The most successful sports teams have reliable playbooks—which use tested strategies to improve a team’s chances for success—that coaches and athletes can reference for nearly every situation. So too can businesses create their own playbook and implement it into their customer success strategy. What is a customer success playbook?

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[Experience Action Podcast] CX Pulse Check – February 2024

Experience Investigators

Discover the transformative power of AI in shaping customer experiences as Maria Villablanca, CEO of the Future Insights Network, joins us to break down the evolving relationship between supply chain management and customer satisfaction.

CX 52
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Gong’s Linda Lin on customer success strategies for moving upmarket

Intercom, Inc.

There’s an increased level of complexity as you start dealing with enterprise companies, and you need to mature your positioning and playbooks to meet more demanding customer expectations. Leveraging customer insights across your business. There are just great people, great energy, great customers, great customer love of the product.

Sales 177
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The Customer Success Playbook: How to Survive and Thrive During an Economic Downturn

Totango

As a customer success leader, it’s important to ensure resources are focused on delivering value and creating exceptional customer experiences, while also keenly identifying any potential opportunities for revenue and expansion. The Customer Success Playbook: 4 Actions to Take Right Now . Dive into Customer Health.

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Insights Utilization Rate Drives Growth Through Customer-Centric Organizations

ClearAction

Insights Utilization Rate Drives Growth Through Customer-Centric Organizations Lynn Hunsaker Customer-centric organizations use experience insights as the basis for each work group’s thinking and actions. Lower productivity as value-rescuing dominates precious time, resources, morale, and tenure.

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5 tips to supercharge your CS operations playbook

Totango

How can you ensure you’re aligning resources to the right initiatives that will protect and grow your customer base? Ask if your customer health score is right, is it giving you the insight you need, are you iterating,” Chris says. Is the CS team able to support more revenue with less people or fewer resources?

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4 Gold CX Metrics for CX Leaders

ClearAction

Otherwise, gaps between these will cost you a lot (negative word of mouth (customer effort score, CSAT), churn, costs to serve, internal productivity, etc.). This article is a continuation of 24 CX ROI Metrics for Your Chief Customer Officer Prosperity Playbook. Share customer insights with every department.

CX 62