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Back office vs. front office: how to boost efficiency and productivity between both offices

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An organization’s front and back office functions are fundamental to any great customer experience. That’s why it’s critical to keep both front and back office operations running smoothly and effectively. Have no fear, we’ll review the definitions of and use cases for the essential components of a business – the front office and the back office.

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5 retail strategies that are here to stay

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Among so much change this much remains true, but how do we make retail experiences as easy and enjoyable as possible in our post-COVID world? How do we make interactions ‘effortless’ for customers? The modern retail customer craves personalization, seamless conversations, and communication at every point in the journey.

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2021 Black Friday guide: 5 CX strategies for retailers this holiday season

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Black Friday (plus Cyber Monday and the many weeks before and after) will be different this holiday season. Retailers will face customers supercharged by digital centricity who are fighting product shortages, higher prices, busy schedules, and holiday craziness. Strategy #2: Support from the cloud for an optimal shopping experience.

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