Experience Investigators

JUNE 13, 2023

Qualtrics XM Institute’s 2021 State of the XM Profession Report indicated that more than 40% of CX leaders spent time in strategy, customer service, marketing/PR, and operations. It’s the lowest it’s been in decades, according to a 2022 study. The role of the Chief Marketing Officer is a tough road these days.

Customer Experience 59

Customer Experience CX Touchpoint B2C 59

ClearAction

OCTOBER 25, 2022

Only 8% of firms are in the top 2 levels of CX maturity, compared to 13% in 2019, per the XM Institute 2022 State of Customer Experience study. Forrester’s 2022 CX Index dropped to 2020 performance, customer-obsessed firms dropped from 10% in 2021 to 3% now, and no industry has ever performed in the Good or Excellent category.

CXM 71

CXM CX Sports Customer Experience Management 71

Qualtrics

JULY 9, 2019

I am encouraged to see CMS exploring digital delivery of patient experience surveys, and supporting the vision to collect quality data “using more innovative, efficient, and analytically powerful modes of data collection.”. Learn More About XM Solutions for Healthcare. LEARN MORE. [1] 1] Health Leaders Media. March 28, 2013. [2]

Healthcare 33

Healthcare Hospitality Hospitality Social Media 33

Qualtrics

DECEMBER 2, 2021

See why they rated Qualtrics highly and explore our innovations that will continue to lead the market in 2022 and beyond. Never has such insight been more valuable as in 2022, as organizations look to invest in the technology to better understand changing customer needs, and take the right actions to drive growth moving forward.

Voice of the Customer 26

Voice of the Customer VOC Innovation CX 26