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How the Minnesota Twins has changed fan experiences forever

CX Network

Discover how augmented reality is helping the Minnesota Twins to engage fans like never before and how the brand is going to capitalize financially

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The Secret of CX Success

Heart of the Customer

But I think many CX professionals – myself included – could benefit from a reminder of just how much confidence […]. The post The Secret of CX Success appeared first on Heart of the Customer.

CX 174
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#CXDay – A Tale of Two Company Celebrations

Heart of the Customer

Happy CX Day! If you haven’t already planned out your CX Day, head on over to www.CXDay.org to learn all that the CXPA has planned for this celebration of those driving customer loyalty through an improved customer experience. Two Minnesota companies that are making a splash today are Wolters Kluwer and ShopHQ.

Legal 103
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What do you do when your CEO doesn’t believe in CX?

Heart of the Customer

During the interview this person had a basic assumption that the CEO was completely bought into the CX program. Of course, this isn’t an option for all CX aspiring and current leaders. So I asked some of my CX practitioner friends what they would do. Last year I interviewed a customer experience leader for my blog.

CX 107
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How does customer experience pay? Check out your portfolio

Heart of the Customer

The report simulates a CX Believer, a CX Non-Believer, and compare the results with the S&P 500 in stock purchases from 2007 through 2013. At the start of the year, the CX Believer buys the top 10 publicly-traded companies in Forrester’s annual customer experience index (coined CX Leaders). over 7 years.

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The Basics of Establishing and Operationalizing Your CX Foundation

Customer Bliss

Get Senior Leadership to Understand Your CX Plans. When Darin came into his role as VP of CX and Delivery, the CX department already existed. But he had been working at the company for 10 years already and saw this as an opportunity to truly make some changes in the company and overhaul the CX program.

CX 63
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Are You Ready for Facial Recognition Technology in Your CX?

Beyond Philosophy

We had Professor Bill Hedgecock, associate professor of marketing Carlson School of Management at the University of Minnesota, as a guest on a recent podcast to talk about facial recognition and facial expression analysis technology and application in Customer Experience programs. But is it creepy ? appeared first on.