Sun.Jun 04, 2023

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What holiday fraud data can tell you about ecommerce risk level now

Customer Think

The 2022 holiday season is done, but don’t close the books on it just yet. Retailers often see higher chargeback rates on holiday season orders, which can lead to elevated chargeback ratios that affect processing fees for months to come.

Retail 110
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Personalization May Not Be Enough To Win In 2023

Customer Think

Personalization is a popular marketing buzzword for 2023. And in today’s climate of low brand loyalty and tighter budgets, the personal touch with your prospect or customer can make all the difference. But simply using someone’s name in an email or social media response is often too basic a tactic to create significant customer engagement.

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How Contact Centers Can Leverage AI and Human Intelligence to Improve CX

Customer Think

As emerging technologies backed by artificial intelligence (AI) make headway, the pressure is on for companies to start implementing AI into daily operations to optimize the customer experience (CX).

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How Conversational Commerce Can Ease Summer Travel Disruptions

Customer Think

The outlook for the summer 2023 travel season is optimistic yet uncertain. According to the travel site Expedia, searches for information on summer flights are up 25% as vacationers look for the best destination for their money.

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The Pragmatic Path to Composability: Creating Efficient Commerce Systems

Speaker: Jason Cottrell and Brian Walker

Brands used to look for a commerce platform that could do everything. But over time, one vendor was no longer enough to meet a brand’s needs, so they added, and added, and added— and now it's essential that these vendors work well together. That’s composable, and it’s important to get it right. Customers and your board expect you to be in new channels and to adapt quickly to market change.

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How to Make Company Story Videos That Enhance Your Branding Strategy

Customer Think

Company stories are among the best types of content you can use to foster customer trust and empathy toward your company, as they let you showcase the human side behind your brand. However, grabbing the attention of your potential customers is not an easy task these days.

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Value, not greed! How a business software vendor translates SMB success into the enterprise

Customer Think

Zoho is well known as a vendor for business applications geared towards SMBs. As many other companies do, Zoho wants to support the upper mid-market and enterprises, too. After all, successful SMBs may grow into become enterprises and that might attrac.