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Leadership, storytelling and why it is an art and it needs to be taught – Interview with Gareth Higgins

Adrian Swinscoe

Today’s interview is with Gareth Higgins, who writes and speaks about the power of storytelling to shape our lives and world, peace and justice, and how […] The post Leadership, storytelling and why it is an art and it needs to be taught – Interview with Gareth Higgins first appeared on Adrian Swinscoe.

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Contact centre operations: Keep it simple – keep it human

Adrian Swinscoe

This is a guest post from Ross Daniels, Chief Marketing Officer at Calabrio. Running a contact centre today is a tricky business but it doesn’t have […]. The post Contact centre operations: Keep it simple – keep it human first appeared on Adrian Swinscoe.

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When it comes to customer experience transformation, technology isn’t the problem

Adrian Swinscoe

I was in Las Vegas recently for Pegaworld iNspire 2023, Pega’s annual customer event. It’s the first time it’s been held in person for four years, and […] The post When it comes to customer experience transformation, technology isn’t the problem first appeared on Adrian Swinscoe.

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Workforce wellbeing – what does it really mean and why does it matter more than ever?

Adrian Swinscoe

This is a guest post from Ross Daniels, Chief Marketing Officer at Calabrio. The impact of the past few years has been wide-reaching and traumatic. Flexible […]. The post Workforce wellbeing – what does it really mean and why does it matter more than ever? first appeared on Adrian Swinscoe.

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Strategic CX: A Deep Dive into Voice of the Customer Insights for Clarity

Speaker: Nicholas Zeisler, CX Strategist & Fractional CXO

The first step in a successful Customer Experience endeavor (or for that matter, any business proposition) is to find out what’s wrong. If you can’t identify it, you can’t fix it! 💡 That’s where the Voice of the Customer (VoC) comes in.

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Storytelling is great, but is it enough?

Intercom, Inc.

Meanwhile, CEOs are increasingly seen as leading their companies by the stories they tell. This trend gets at a central truth: we like hearing stories. They engage our imagination, they can inspire us to, they reveal morals and promote values. So it’s no surprise that storytelling has become such a popular part of brand marketing. Most don’t.

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Does my team need its own mission statement?

Inside Customer Service

Department mission statements are fairly common. An informal LinkedIn poll revealed that 41 percent of people worked on a team that had its own mission. So what's the answer? There are two situations where I've seen a department-specific mission statement work well. There's also one situation where it's not a good idea. What is a mission statement?

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Turn Payments Into Personalization: Unlock the Value of Transaction Data

Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. But payments are just one part of a chain.

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Your Expert Guide to CX Orchestration & Enhancing Customer Journeys

Speaker: Keith Kmett, Principal CX Advisor at Medallia

Join Keith Kmett, Principal CX Advisor, in this new webinar that will focus on: Understanding CX Orchestration Fundamentals: Gain a solid understanding of what CX orchestration is, its significance in the customer experience landscape, and how it plays a crucial role in shaping customer journeys.

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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Prepare to be inspired as we unravel the secrets to success in a fast-paced retail environment, where a well-crafted data strategy is the key to unlocking sustainable growth 📈 You’ll walk away with insights into the following: Deep dive into analytic techniques and the inherit value of data 🔍 The key to leveraging data and improving (..)

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The Truth About Customer Journey Mapping

Speaker: Dave Seaton, CEO of Seaton CX

Join industry visionary Dave Seaton in this exclusive new webinar as he shares his process for creating compelling customer journey maps using his DARMA method!

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Why Product Led Growth is a Customer Success Responsibility

But without a clear understanding of a product’s capability, or the value it creates for customers, churn is unavoidable. Customer success should be leading the Product Led Growth (PLG) initiative by adding weight to customer feedback, offering actionable, data-driven insights throughout an organization, and better serving customers.

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How Self-Service Can Drive Down Costs and Improve CX

Best-selling author and customer experience thought leader Blake Morgan has put it all down on paper for you. Self-service can improve customer experience and simultaneously drive down costs. That’s right. You can both boost your customer experience while spending less. This eBook details it all!

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Shaping the Future: Product Strategy in the Age of Uncertainty

Speaker: William Haas Evans - Principal Consultant, Product Strategy Practice Lead, Kuroshio Consulting

A value-driven product organization optimizes team structures, funding cycles, processes, and metrics to drive traction and growth across the entire product adoption curve by identifying opportunities to solve valuable customer problems and closing those market gaps for either over-served or under-served markets. A Cascade of Requirements.

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The Hidden Costs of Poor Customer Onboarding

Churn starts within the first 30 days of customers purchasing a product. A lot of it comes down to the first impression customers get through the onboarding process. A poor experience can result in losing current and future customers, and unnecessary overhead.