Remove CRM Remove Customer Relationship Remove Customer Survey Remove Unstructured Data
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Got Analytics? Becoming a Data-Driven Marketer

SugarCRM

While data is indispensable to any modern business, it’s useless by itself. Up to 95% of all businesses say that managing their unstructured data is a problem. Yet managing unstructured data isn’t the real problem—understanding it is. The Distinction Between Data and Analytics. But there’s a catch.

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Contact Center Trends 2021: The CX Watershed

Fonolo

A properly scripted menu leads customers to the answers they need, provides them with the opportunity to navigate to a live agent, and decreases the overall call volume that reaches the call center. 69% of customers surveyed attributed their good customer service experience to a quick resolution of their problem.

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What is customer experience optimization? (+3 actionable tips)

Zendesk

There are three main factors that make up experience optimization: Web experience optimization: using quantitative and qualitative data collection tools (like Google Analytics and customer surveys) to determine how your website or app can be improved upon. Measure customer optimization metrics.