Sat.May 27, 2023 - Fri.Jun 02, 2023

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What is brand intelligence? Definition, tools & more

Callminer

Brand intelligence offers deep insights into customers’ needs, wants, and behaviors, and empowers companies to take action to improve customer satisfaction.

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Customer experience (CX) leaders will become the engagement quarterbacks of the future – Interview with Mike Murchison of Ada

Adrian Swinscoe

Today’s interview is with Mike Murchison, co-founder and CEO of Ada, a leading customer service automation provider. Mike joins me today to talk about how the […] The post Customer experience (CX) leaders will become the engagement quarterbacks of the future – Interview with Mike Murchison of Ada first appeared on Adrian Swinscoe.

CX 100
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Contact Center Workforce Management Best Practices

Fonolo

Managers know that call center workforce management matters. Put it another way: if customer interactions are at the heart of a contact center’s success, then effective workforce management is the backbone. It enhances agent productivity, helps you deliver exceptional customer experiences and improves the agent experience , too. That’s why contact centers are investing in it in droves.

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Context is king! Why too many organizations fail to understand this

Beyond Philosophy

Organizations often fail to consider the context in which customers enter the experience, assuming that every customer is the same. However, recognizing the context of a customer’s experience is crucial to developing an effective customer strategy. Context is an omnipresent factor in customer experience. Depending on a customer’s context, we must create a customized experience.

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The State of Customer Experience 2023 Report: Part 2

JUST RELEASED! The Northridge Group’s State of CX 2023 Part II research report reveals that nearly half of consumers surveyed had knowingly spoken to a customer service associate working from home—and almost 75% of those respondents felt the associate's location did not impact the service or experience. So why do more than ⅓ of business leaders want contact center associates back in the office?

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In Today’s Competitive Market, AI is the Key to Winning Customer Loyalty

C3Centricity

If you haven’t already heard, AI is the key to winning customer loyalty today! As the digital revolution transforms the business landscape, customers demand more from their interactions with companies. They expect personalised, seamless experiences across all channels and touchpoints, and they want their needs to be anticipated so they are met both quickly and efficiently.

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Four Trends That Matter to Customers and How Brands Can Resonate

Customer Think

We’re living in a time of transformation. As is such, it should come as no surprise people are critically evaluating what type of future they want to create and be a part of. While trend reports are a valuable tool for better understanding customers, business success relies on much more than recognizing the trends.

More Trending

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[Experience Action Podcast] The Case of Missing CX [wp-svg-icons icon="new-tab" wrap="i"]

Experience Investigators

CX 52
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How Zendesk AI can start supporting your teams and customers today

Zendesk

Whatever tools we use to make our lives easier, more productive, or more profitable, the message coming out of Relate 2023 was clear: success depends entirely on whether your technology actually helps humans get the job done. Zendesk AI is the CX professional’s latest and greatest toolkit, designed with the support experience top of mind. It’s tailor-made for agents navigating lengthy ticket queues and chat windows, emotional days (we all have them), and more.

AI 52
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Is Resolving the Customer’s Issue Good Enough, or Can We Do Better?

Customer Think

Image by StockSnap from Pixabay As an early-morning runner with a dog, one of the most essential pieces of equipment to ensure success is my headlamp.

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Are You Spending Enough Time Experiencing Your Own Customer Experience?

The DiJulius Group

With overall customer satisfaction in all industries dropping to twenty-year lows, most likely caused by the great resignation, more and more CEOs have decided to literally get on the front lines on a regular basis to better educate themselves on what it is really like to be their customer and customer-facing employees. What about you? Read Full Article The post Are You Spending Enough Time Experiencing Your Own Customer Experience?

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The Hidden Costs of Poor Customer Onboarding

Churn starts within the first 30 days of customers purchasing a product. A lot of it comes down to the first impression customers get through the onboarding process. A poor experience can result in losing current and future customers, and unnecessary overhead. It’s important to know what a poor onboarding experience looks like, the associated hidden costs, and how to build a top-tier onboarding experience for your customers so you can avoid losing hard-earned revenue.

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Why businesses should have 24/7 customer service

CallCare

Today’s customers have sky-high expectations, which can be difficult to meet as a small business. Many of your customers will want to reach you 24 hours a day, whether it’s to ask questions about a product or solve a technical issue. This might seem unfeasible, but there are ways that businesses of all sizes can provide round-the-clock service. It could lead to significant benefits too, for your business as well as your customers.

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How AI can help businesses hedge against uncertainty

Zendesk

In the eyes of customers, you’re only as good as their last experience with you. This means that consistency is key—whether you’re facing economic headwinds or an unexpected spike in customers needing help. AI helps teams boost their productivity, increase efficiency, and meet rising customer expectations at a time when many are being asked to do more with much less.

AI 52
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How To Make The Most Of Paid Loyalty Programs: 5 Rules

Customer Think

It’s no revelation that consumers like to get free stuff. If a loyalty program can convince its members that they’re getting something for free even when they’re paying for it, then it’s got the right stuff.

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5 Most Crucial Website Satisfaction Survey Questions

Zonka Feedback

Capture user feedback across your website with the right website satisfaction survey questions to enhance their experience & boost loyalty. Offering a captivative experience is at the core of customer engagement and retention. No wonder 57% of internet users believe that a business with a poorly designed website is not worth recommending.

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Ramping-up Your Digital CX Strategy: Adaptation of Omni Channel and Conversational Support

Speaker: Michael McMillan - Customer Experience Expert, TEDx Speaker, and Author

Are you looking to elevate your CX support strategy? Customers who have a seamless buying experience, from speaking with sales and purchasing the product to easily finding support, are more likely to return to your organization and recommend it to others. With the numerous changes in the market, it is critical that your CX strategy can evolve and better support your customers regardless of where they are in their journey.

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Why employee experience is the missing link in Europe’s CX plans

eglobalis

Why employee experience is the missing link in Europe's CX plans The post Why employee experience is the missing link in Europe’s CX plans appeared first on Eglobalis.

CX 62
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Service Level Agreement Compliance: How to Track Your SLAs

CSAT.AI

Service Level Agreements (SLAs) are a necessary part of the business-customer relationship. They need to be created with both your company’s unique needs and the needs of your customers. However, there is little point in going through the trouble of creating these agreements if they aren’t adhered to. The right tools track your service level agreement compliance and evolve your SLAs.

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IoT and Chatbots Development: The Next Big Thing in Technology

Customer Think

Connectivity rules the world and is considered highly crucial. At such times, two innovative concepts have taken center stage: IoT (Internet of Things) and bot development. Fusing these cutting-edge technologies has become popular, revolutionizing how we interact with devices and machines.

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Implementing Post-Purchase Survey: 70+ Questions, Template & Best Practices

Zonka Feedback

Don't let sales be the endpoint of your customer journey. Instead, use post-purchase surveys to kickstart a lasting relationship that transforms your customers into repeat buyers and brand loyalists. From a business perspective, what's the most critical stage in a customer journey? The first interaction? The part where they start taking an interest in your offering?

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From Hype to Habit: Weaving Customer Experience into the Fabric of Your Business

Speaker: Megan Burns, Founder and Principal of Experience Enterprises

You can have the best CX strategy in the world, but if you can't get your organization to execute it you may as well have nothing. Unfortunately, that's the biggest challenge most CX leaders face: galvanizing people outside their team to take action on - and ultimately ownership of - CX work. This talk explores the functional and psychological roadblocks that keep others from embracing CX even when they think it's important and offers practical guidance on how to break through those barriers so

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Products in focus: Performance Management

Logicalware

Performance analysis is part and parcel of a contact centre’s continuous evolution. The ability to highlight areas of improvement for agents, identify patterns and connect the dots between customer feedback and agents’ delivery is pivotal to improving a contact centre’s support strategy. But finding ways to collect insight and get a clear view of your team’s performance requires both ample time, as well as the correct tools.

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From Transactions to Relationships: How to Perfect Omnichannel Customer Experiences

Qmatic

Experience matters in the world of retail banking. Those that can deliver a seamless and consistent omnichannel customer experience report higher recommendation rates, a higher share of deposits, and a greater likelihood of increasing their portfolio of new products and services.

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How to Give Customers a 5-Star Checkout Experience

Customer Think

IMAGE SOURCE – Adobe Stock —- Are you giving your customers a 5-star checkout experience when they visit your website? If not, you may be missing out on countless sales and engagement opportunities. In today’s fast-paced digital landscape, online shoppers have more options than ever before.

Sales 63
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Website Visitor Experience Survey Questions and Examples

Zonka Feedback

Unable to turn your visitors into customers? Ask website visitor experience survey questions to gain actionable insights and implement changes to convert them into buyers. Your website users hold the key to assessing how well your website is meeting their needs. The most effective way to unlock this information is by asking relevant questions upfront.

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The State of Customer Experience 2023 Research Report

JUST RELEASED! The Northridge Group’s State of Customer Experience 2023 research report reveals a surge in preference for online agent chat versus the phone amongst 18–35-year-olds—the first time online chat has eclipsed phone! At the same time, customer patience is dropping, with 35% of respondents willing to wait only a few minutes before re-contacting a company.

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5 Marketing Strategies to Increase Enrollment (without blowing the budget)

Comm100

The competition for higher education students has potentially never been harder than it is today. Since 2017, postsecondary enrollment in the US has fallen by 9%. Worse yet, it doesn’t look like this trend is set to change any time soon. To tackle this competitive landscape, colleges and universities can’t rely on their current strategies to attract students.

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The Importance of ARTful data!

Waypoint Group

What is the role of ARTful data in building a successful #NPS assessment program for #B2B ? Remember that a single-point-of-contact is a single-point-of-failure. Instead, I focus on Coverage — ensuring the right personas are engaged in the account – and ensuring that we provide sentiment (“temperature”) of each contact with why they feel that way.

NPS 52
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How To Make B2B Sales Resemble B2C Experiences in 2023

Customer Think

Limitless resources underline the different approaches for B2B and B2C sales. That’s because, traditionally, it was perceived that B2B sales entailed a lengthier purchasing cycle, mainly due to higher costs of products and services and more stakeholders involved. But what if they could be more similar than we thought?

B2C 58
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CX job of the week: Switchee

MyCustomer Experience

Looking for your next step in the world of customer experience? Every week, MyCustomer scours the internet to find the latest CX job.

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How to Boost Client Engagement by 45% With a Purpose-Built Customer Onboarding Solution

Quentelle delivers verification of employment, tax credits, and unemployment cost management solutions, leveraging advanced platform technology. Its data-driven solutions—powered by best-in-class providers—and proven IT security services save time and money and empower companies to streamline internal operations and make better decisions. Quentelle’s rapid growth called for a customer onboarding solution that could deliver a more seamless and automated follow-up process to help onboard new clien

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More Journeys and Why They Matter

Customer Think

This is the second of a two-part series on the various journeys we attribute to different constituents of our businesses. What are they? How do they differ? Why is it important to differentiate? And who needs to be involved and engaged when? That and more can be found in this series!

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The state of customer engagement: Progress, work to be done and a delicate balance

Customer Think

Any regular readers of my posts here on Forbes will probably have realised by now that I am partial to a bit of research and, in particular, research that is part of a time series.

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ChatGPT Gets Customer Service Training – And Throws Business Leaders Under The Bus

Customer Think

Yup, ChatGPT is the real deal. A few months ago, I decided to dive into this whole AI revolution, and get myself up to speed on ChatGPT. I also wanted to get a sense of the role it might play in the world of customer experience.

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Breaking Down Barriers with Social Login: Enhancing User Experience and Driving Business Growth

Customer Think

We’re in a digital-first era where everyone expects excellent user experience. And when we talk about user experience, it’s all about how a website or application caters to the need of its customers when they interact with them for the first time.

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Online Banking Without Third-Party Cookies

Since the inception of cookies in 1994, advertisers and brands have come to depend on them as a tool to help websites remember users. Consumers have tolerated them as a necessary cost of doing business online, even as they’ve grown to loathe them. As the end of third-party cookies looms ever closer, some consumers are rejoicing in their demise while many advertisers and brands worry about how they’ll move forward without them.