Futurelab

APRIL 26, 2024

#NoBullshitCX #20yearsFuturelab “Consumers should care. Check that.” Ever tried to convince engineers they are doing something wrong? When we advised a global electronics manufacturer on their innovation process, I thought their heads of R&D would bite my head off for even thinking of changing it. The company was, after all, known for their cutting-edge technologies devised through blue-sky research.

Engineering 157

Engineering Manufacturing Innovation Start-ups 157

Beyond Philosophy

APRIL 26, 2024

In this episode, Colin and Ryan tackle a listener’s question about the psychology of customer loyalty , delving into its emotional and relational aspects. Loyalty, they explain, goes beyond mere repetition of behavior; it is rooted in deep emotional attachment and often requires sacrifice. Drawing parallels to personal experiences, such as loyalty to sports teams (Lutown Town Football Club, recently reinstated in the Premiership) and brands like Apple (naturally), they highlight the import

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Customer Think

APRIL 26, 2024

Cutting out the “middleman” by moving to a direct-to-consumer (DTC) model can be an attractive way to increase your company’s revenue. However, it puts a much greater responsibility on your brand to provide top-notch customer service. And customer service isn’t something you can afford to take lightly.

Customer Service 59

Customer Service Customer Loyalty 59

Zonka Feedback

APRIL 26, 2024

Traditional methods of feedback analysis have enabled businesses to process feedback, fetch trends, predict behavior, and even assess pain points for several years. However, these platforms struggle to keep pace with the sheer volume and complexity of the feedback data pouring in from different data sources.

Customer Feedback 59

Customer Feedback AI 59

Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

Customer Loyalty

Customer Think

APRIL 26, 2024

When it comes to do less with more in customer service, the answer is AI. This article will set you up to success with the right knowledge of conversational and generative AI in the system. For a sales professional, its always hectic. The budget is in flux and customers expecting more.

CRM 59

CRM AI Customer Expectations Sales 59

Customer Experience Matrix

APRIL 26, 2024

Has anyone asked you recently about the past, present, and future of Customer Data Platforms? No? That's odd; people ask me those questions all the time. Here are my current answers. It’s eleven years since the term “customer data platform” appeared in 2013. What stages has it gone through over that time? The first stage was just to recognize that CDP was a separate category of software.

AI 52

AI Education Hospitality Hospitality 52

Customer Think

APRIL 26, 2024

Advertising can take many forms, from media space, posters, film, video and social media. Its purpose is to inform about products and services, and introducing a brand and image to potential customers. Thus giving the business provider, an advantage of familiarity with the potential customer.

Social Media 52

Social Media 52

Customer Think

APRIL 26, 2024

Today’s consumers have high expectations of the customer experience, and whether or not a company meets those expectations can make or break customer retention and loyalty. According to a survey from Salesforce, at least 80% of customers state that a brand’s experience is equally as important as products and services.

CX 52

CX Customer Retention Customer Experience 52

Customer Think

APRIL 26, 2024

Travel loyalty programs are facing a unique moment. Consumer demand for travel remains strong, but rising costs are pushing budget-conscious travelers to seek maximum value. At iSeatz, we recently released a report exploring this dynamic and how programs can adapt to offer consumers the value they’re demanding while meeting their retention and customer engagement goals.

Customer Loyalty 52

Customer Loyalty 52

Customer Think

APRIL 26, 2024

Making connections and feeling part of a community is vital – not only for the wellbeing of people, but also to boost brand health and longevity.

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