Business Administration Customer Experience Text Analytics Voice of the Customer 
PeopleMetrics
JULY 31, 2018
The true “voice” of your customer is the unique words they share with you each time you ask them “Why” or “Please tell me more about that” in your survey. There is gold in each comment that customers share with you. Enter text analytics. Machines (Text Analytics). But first, let’s take a step back.
PeopleMetrics
JUNE 4, 2019
The sales force becomes a key touchpoint in the customer experience for B2B. B2B companies are smart to want to know what their clients think of their sales process and how the expectations that their sales force established compared to their actual experience. More confidence means you can create better customer experiences.
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