Lesson #10: B2B VoC and B2C VoC Are Completely Different
PeopleMetrics
JUNE 4, 2019
However, the seemingly overwhelming volume of feedback allows B2C companies to learn more about customers and their experiences than ever before. And, through text analytics and other real-time reporting analytical approaches, answers to key questions are immediate. TEXT ANALYTICS: N/A. VoC In Both Worlds.
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