Customer Acquisition Customer Relationship Customer Relationship Management Non-Profits 
Zendesk
MAY 19, 2022
Compared to B2B sales, B2C sales are usually more spontaneous and generate a lower profit per sale. A lead is any potential customer who expresses interest in your company’s products or services. Leads can be inbound (the customer reaches out to you) or outbound (you reach out to them). Customer acquisition cost (CAC).
SixteenVentures
DECEMBER 31, 2019
The Definition of Customer Success. Customer Success Management Defined. Customer Success-driven Growth Defined. How to Develop a Customer Success Strategy. What Customer Success is NOT. True Customer Relationship Management. Evolving Customer Success Catalyst. Functional Support.
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