Beyond Philosophy

APRIL 14, 2022

I read a fascinating report the other day from Zendesk called The Customer Experience (CX) Trends Report 2022. I saw a dichotomy between what people are saying and what they are doing regarding Customer Experiences (CX). McDermott explains that the business leaders he works with focus on the customer acquisition phase.

Customer Satisfaction 78

Customer Satisfaction Contact Center Customer Acquisition CX 78

Shep Hyken

MAY 30, 2022

(CustomerThink) Considering the cost of attracting new customers ­– one estimate is seven times more than keeping existing ones – many companies would do better to focus on retaining their engaged enrollees. Yet 44% of companies say they’re more keenly focused on customer acquisition and just 16% on retention.

Customer Service 12

Customer Service Customer Retention Manufacturing Business Growth 12

SurveySensum

JULY 13, 2023

Yet only 49% of the customers said that they had positive customer experiences with companies. Improving retail customer experience for your brand is not only an expectation from your customers but also a requirement for your business growth. As of 2022, Amazon had 157.4

Retail 52

Retail Customer Experience Touchpoint Social Media 52

SurveySensum

JULY 13, 2023

Yet only 49% of the customers said that they had positive customer experiences with companies. Improving retail customer experience for your brand is not only an expectation from your customers but also a requirement for your business growth. As of 2022, Amazon had 157.4

Retail 52

Retail Customer Experience Touchpoint Social Media 52

SurveySensum

MAY 11, 2023

And it’s not just a temporary trend – even two years later, customers are still embracing the convenience of online shopping. Customer expectations have changed drastically, and businesses need to keep up if they want to stay competitive. How often should retail businesses measure and analyze their NPS?

NPS 52

NPS Retail Net Promoter Score Customer Satisfaction 52