Age of the Customer Customer Service Innovation Touchpoint 
InteractionMetrics
JUNE 19, 2023
When done well, both disciplines use touchpoint maps, observational studies, and scientific methods to identify friction points and opportunities. Companies with an appointed CX director aim to improve customer relationships at all touchpoints, not just the products and websites. Seen in this light, the UX team reports to CX.
Callminer
FEBRUARY 27, 2019
We gathered best practices from 25 industry experts on voice of the customer programs and here is their advice: 1. Implement the technology possible to listen to your customers in real-time. Customer perceived quality and above-average customer service have been proven time and again to be leading drivers of business success.
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