Are you making this critical connection with your customers to strengthen relationships and drive loyalty?
Waypoint Group
AUGUST 1, 2018
Consider that there are two types of loyalty: Behavioral loyalty, which is often the mantra of B2C companies that measure loyalty through repeat purchase behavior, and. Close the loop by showing your customers that you heard them. Attitudinal Loyalty Accelerates Profitable Growth. Do you really think of this as loyalty?
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