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SugarConnected on Tour 2022: Building a Customer-Centric Culture—One Stop at a Time

SugarCRM

OCTOBER 27, 2022

Sugar Connect scoops up information from emails and calendar entries in both Google and Outlook without the user leaving their activity flow and uses that data to fill SugarCRM with zero effort. Self-Service: Self-serve is coming to B2B in the same way that it has in B2C. It’s a win-win.

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What Is Guided Selling And How Can It Help You Improve CX?

SugarCRM

FEBRUARY 7, 2023

And many B2B and B2C businesses aspire to reach the same level of “magic.” Guided selling is far from magic and closer to AI-powered data engineering, custom software development, and deployment. Guided Selling in B2B Sales In B2B, buyer journeys are more nuanced than in B2C or eCommerce. When Should You Consider Guided Selling?

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CX B2C Engineering B2B 26
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