B2B Customer Experience Governance
ClearAction
JULY 23, 2023
There may be several other groups in your company who are interfacing with or directly addressing needs of customers. Why this accelerates B2B CXM maturity: This built-in extended CXM team is a treasure trove of customer insights, engagement, and value-generating opportunities. Silo Focus for B2B CXM Governance 2.
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