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Customer Perception: The Complete Guide

Fonolo

Over the last few decades, many researchers have proven this link between employee behavior, customer satisfaction and the monetary cost of toxic employees. Here are four concrete ways employees impact your brand’s customer perception. Remember that the customer experience doesn't end when you make the sale.

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How to Find the Best CRM for Business Success

SugarCRM

Although marketing is important, it’s also time-consuming. Even if you have a large budget to pay for content development, video production and advertising, marketing doesn’t always translate into sales. When done correctly, marketing produces a steady stream of leads. Customer Satisfaction.

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What is customer acquisition cost (CAC) and How to calculate it

Qualtrics

And you need to make sure you generate enough revenue from your customers to cover these costs. But attracting new customers comes with its own set of costs: Marketing. The longer a customer continues to purchase your products and services, the greater their lifetime value becomes. Capital equipment. Technology.