Remove blog tag hyper-personalization
article thumbnail

Push notifications: The key channel marketers are forgetting (and need)

Intercom, Inc.

But push notifications that are personal, relevant, and well-timed can help users achieve their goals in real time. As such, these messages are engaging and effective as a marketing strategy only if they’re personal, relevant and, most of all, provide value to your recipients. Personalize your messages. Just keep testing!