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Building Success: Sales and Customer Engagement Strategies for Manufacturers using CRM

SugarCRM

In today’s competitive business landscape, enterprises can no longer afford to operate without clear goals and strategies in mind. How can CRMs help manufacturing companies develop cohesive and effective sales and customer engagement strategies? We’ll be sharing some insights below.

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4 Ways CRM Software Is Helping Manufacturers Create Operational Resilience

SugarCRM

It’s no secret that the manufacturing industry has suffered greatly from the aftermath of COVID-19. Leading Industry experts are now seeing four key trends that are keeping manufacturers awake at night that must be addressed for organizations to successfully come to speed with new customer and market needs: Embracing digital transformation.

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A Complete Guide to Customer Engagement

Aquire

For example, you could point a customer in the direction of a competitor’s product if it’s better placed to meet their needs. Although it won’t immediately help your bottom line, it will help foster trust and create better customer relationships in the long term. Types of customer engagement. What is customer engagement?