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Highlights of Customer Experience Strategy Advice

ClearAction

Hence, common sense says customer experience (CX) insights should be a determinant of corporate strategy. “Customer experience governance is essential to ongoing success, especially in terms of enduring CX ROI (return on investment). . Here are 3 keys to getting it right: CXM infrastructure, CX champions, and CX momentum.”

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Are You a Customer Experience Action Hero?

ClearAction

As exciting as swashbucklers, comic book characters, folklore figures, and sports stars are, that style of action is probably not right for customer experience excellence. Granted, everyone is doing case management, following up with low survey raters. Not so fast. Yet action is sorely needed!