Growth Through Customer Experience Momentum
ClearAction
FEBRUARY 4, 2020
You can see evidence of this in Forrester’s analysis 1 , where they found that stock price for customer experience (CX) leaders grew 34%, in comparison to 5% for CX laggards and 20% for the S&P 500 during the same time period. This is likely due to customers’ expectations rising faster than companies can keep up.
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