article thumbnail

B2B: When & Where AI for Customer Experience Fits

InteractionMetrics

It overly inflates expectations and distracts from the precise way ML will improve business operations,” writes Eric Siegel in the Harvard Business Review. So, is AI for customer experience just hype? Will AI capture the nuances of the customer experience? It depends. Tagging is tagging.

article thumbnail

5 Reasons Why Traditional Retention Efforts Are Inadequate

VOZIQ

Retention leaders in recurring revenue businesses are always at risk of losing their customers to competitors. This ever-looming churn risk is increasing, despite all efforts to prevent it, because of growing competition, changing customer expectations, and the inability of traditional customer retention models to stay current.