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Tray.io’s VP of Marketing Alex Ortiz on embracing the era of automation

Intercom, Inc.

As the SaaS industry enters a new decade, marketing technology continues to command a huge chunk of companies’ expenditures – more than a quarter of the total budget, according to Gartner. Typically, this includes tools that will improve internal collaboration, measure their impact, and reach customers in new ways.

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How to Create a Voice of Customer Template for Your Business

Lumoa

A voice of the customer (VoC) is the process of gathering customer feedback to discover what they need, want, and expect from you. The goal is to better understand your customers, earn their trust, and improve customer experience. Thanks to the Internet, customer feedback has never been so accessible.

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11 best Voice of the Customer tools to listen to your customers effectively

SurveySensum

Studies state that companies still find it difficult to stand out in the competition based on the customer experience they provide. As per Gartner Group, 89% of the companies still compete to stay on top in the minds of customers. . VOC tools help you listen and comprehend the customer expectations, opinions, and feedback.

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What is customer experience optimization? (+3 actionable tips)

Zendesk

When it comes to optimizing the customer experience (CX) , your work is never really done. Consumer expectations are increasingly rising, and the world of technology is constantly evolving—making it difficult for business leaders to keep up. What is customer experience optimization?

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The opinion of 6 experts on the future of contact centers in a post-corona world

Steven Van Belleghem

That will be a big part of the future of work and building a fantastic customer experience too. Usage of smart technology. As a rather young and fully digital company (started in 2014), all our systems and technology are in the cloud, meaning that wherever there is a computer and internet, we can work.