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Look beyond mystery shopping to improve your customer experience

Qualtrics

The advantages of using mystery shoppers: It can be a tool to encourage high standards of customer service on a consistent level. If employees are aware that they may be assessed by a mystery shopper at any time, they are more likely to adhere to strict policies around till-side sales and procedures. Enter the toilets.

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Seeing is Believing

CX Journey

The problem of inaccurate recall is further exacerbated when there is lag time between the actual service or sale and completion of the survey from a computer at home several hours — or even days — later. Capturing employee performance on film documents all aspects and nuances of a customer’s experience without subjectivity or bias.

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Top 150 Global Customer Experience Thought Leaders and Influencers of 2020

SurveySensum

Jay Nathan – Founder of Customer Imperative and Gain Grow Retain. With over a decade of experience in customer success and customer service, Jay Nathan has developed customer retention and growth methodology for building, managing, and scaling tech companies serving businesses of all sizes. Website : [link].