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Customer analytics 101: How to make the most of your data

Zendesk

Predictive analytics. Predictive analytics forecasts what your customers are likely to do based on historical data. This can help your support team anticipate customer needs and identify patterns, and as a result, deliver a better experience. Why consumer analytics is important.

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A to Z Guide to Customer Experience Definitions and Terms (Updated)

Lumoa

Why are your customers turning away from you? Why is the retention of your customers so high/low? But machine learning technologies can also help you to move from diagnostic to predictive analytics: if I fix this issue in my customer experience, how much will my churn decrease?

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Building Success: Sales and Customer Engagement Strategies for Manufacturers using CRM

SugarCRM

Segmentation and Targeting: CRM data allows manufacturers to segment their customers based on different criteria, including location, purchase history, product preferences, etc. Personalized Communication : CRM solutions are a great way to generate detailed customer profiles to help manufacturers develop communication strategies.

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Increasing net retention requires an innovative approach to CX

Zendesk

Since partnering with Zendesk, Qumu has turned its greatest weakness into its greatest strength and built a loyal customer base. The company has all-time high customer satisfaction (CSAT) scores , driven its customer retention rate to 90+ percent, and turned its customer support into a competitive differentiator. “We

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Customer Analytics: 6 Important Types and How to Use Them

Aquire

One thing to consider is, given the many different types of analytics (that we’ll see below), you’ll need buy-in from multiple teams and data from a range of disparate sources to complete the full picture. To do this, you can use the unified customer view that customer experience platforms offer. Diagnostic analytics.

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Customer Acquisition vs. Retention: The Perfect Balancing Act

1 to 1

The brands that survived the shift in everyday life knew how to not only bring in new customers, but nourish the relationship with empathy and personalization. To better understand this, we need to consider the fundamentals of customer acquisition vs. customer retention. What is customer acquisition?

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Customer Experience Strategy: An A to Z Glossary

Lumoa

Actionability Actionability is the result of analytics leading to concrete decisions and changes and actions within the company. Why are your customers turning away from you? Why is the retention of your customers so high/low? We’re moving towards personalized omnichannel experience in B2B customer journeys.