10 ways commodity businesses can use fantastic CX to become unique again
Steven Van Belleghem
MAY 29, 2022
And yet Centraal Beheer was able to turn that feeling completely around (their NPS is insane compared to other industry players) with some super-useful services. Because customers really do notice when brands really try to help or just want to sell. Providing superior customer service could for example make a great difference.
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