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How to Gain Leadership Buy-In for Customer Experience: A Guide for CX Change Agents

Experience Investigators

Others have more common org chart regulars, like Chief Marketing Officer or Voice fo the Customer (VoC) Director. Customer experience (CX) has become a critical factor in the success of businesses worldwide. THIS is why convincing executive leadership to prioritize and invest in CX initiatives can be a challenge.

CX 94
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Stop fearing customer feedback: implementing a successful VoC program

CX Network

Winner of Best CX Transformation at the CX Elite Awards 2021, Allianz, on how to successfully execute CX transformation.

VOC 52
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5 Radical Changes to VoC of the Future for ROI Maturity

ClearAction

5 Radical Changes to VoC of the Future for ROI Maturity optimizecx. What’s the greatest challenge Voice of the Customer (VoC) managers face? That’s the purpose of VoC. and continuing VoC education (certifications, conferences, etc.). Radical changes in VoC management are necessary.

VOC 54
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3 Secrets to #VoC Success

CX Journey

Image courtesy of Pixabay Do you know the top three secrets of VoC success? Strong Voice of the Customer (VoC) programs are a foundational element for any CX transformation. Transformations grounded in customer understanding lead to better outcomes for the business and for the customer. Check it out. Unknown.

VOC 38
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Digital Transformation and its impact on Customer Experience

SurveySensum

Due to the COVID outbreak, digital transformation that was forecasted to happen in the next 5 years took place in just one, says Freshworks. . Which is why Digital CX Transformation is required. The businesses that were in the digital CX transformation phase have fast-forwarded their progress.

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6 ways to renew (and stick to!) your CX vows

1 to 1

Are we keeping our CX vows to customers and employees? Invest and act on great customer experience Understanding the importance of building an organizational CX competency is a crucial first step, but without an executable strategy, organizations will continue to lag industry leaders. Renewing your CX vows begins with the basics.

CX 26
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Top 150 Global Customer Experience Thought Leaders and Influencers of 2020

SurveySensum

With almost 30 years in the customer experience domain, Annette Franz, CCXP is the Founder and CEO of CX Journey Inc. She is also the 2020 CXPA Board Chair and an Advisory Board Member for CX@UCI. A leader in customer experience, he has spent years in leading successful CX, Voice of the Customer (VoC), and marketing teams.