Taylor Reach Group

JULY 17, 2017

How pervasive is the impending impact of artificial intelligence (AI) on the customer experience (CX)? In an early attempt to provide more targeted and personalized experiences for consumers, companies would invest in data mining programs that promised a competitive advantage. By: JD Fairweather.

Machine Learning 251

Machine Learning Artificial Intelligence Customer Experience E-commerce 251

Taylor Reach Group

MAY 24, 2018

Whether you’re interested in speaking, exhibiting or simply attending these events, we wanted to keep everybody informed on the upcoming Contact Center and CX Events. See a lineup of leading retail experts in analytics, data science, data mining, eCommerce & marketing optimization for 2018.

Contact Center 48

Contact Center CX Healthcare Social Media 48

CX Journey

DECEMBER 10, 2015

The problem with many personas is that they are either based on irrelevant data about your prospect, use poorly sourced data, or are based on what is sometimes referred to as “ ouija board personas ” — customer profiles built from no actual data at all. If you don’t understand your customers, you can’t sell to them.

Data Mining 45

Data Mining Customer Journey Map Entertainment Social Media 45