article thumbnail

The beginner’s guide to competitive benchmarking and how to get started

Sprinklr

Manual data collection. The volume and complexity of unstructured data is growing exponentially and brings new challenges. Spending time on manual data collection means less time for analysis and insights and creates delays in communicating those insights to key stakeholders. Sprinklr Modern Research Lite.

article thumbnail

Building a better Social Suite: 12 features that fuel your enterprise-wide social media strategy

Sprinklr

Social suites platforms are designed just for this purpose. Your social suites strategy can easily become disconnected by data silos and point solutions, with different teams engaging with customers in different ways. Your unified social suites strategy should: Capture actionable consumer insights. Happier customers.