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Alumni & donor engagement: 8 lessons from the CX world

Qualtrics

Her mission is to bring these audiences closer to education institutions through two-way dialog and excellent supporter care. Key action: Ask for feedback at every touchpoint; don’t just rely on surveys. Applying this lesson to higher education, you need champions for good alumni engagement around your university.

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CX Growth in Strategic Plans

ClearAction

Get crystal clear with performance standards, accordingly, for both non-customer-facing and touchpoint groups. Ask your CX teams to adjust the ways the collect, communicate, and champion customer insights to educate every work group. Everything every work group does should cater first to them and secondarily to other customer groups.

CX 62
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How pricing strategy helps shape your entire business model

Intercom, Inc.

At this level, your customer acquisition strategy needs to primarily be an organic one, based on inbound marketing, such as creating quality content that educates the market and attracts prospects to your site. The key here is to keep the cost of customer acquisition down.

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Choosing My Solution: A Customer Engagement Software Checklist

Comm100

Will the vendor provide a robust knowledge base for self-education and training, including blog posts, white papers, eBooks, and multimedia content? With this vendor, will your company be able to meet customers through multiple channels and touchpoints? (In In other words, will this vendor contribute to your omnichannel strategy?).

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SalesForce, Hubspot, Zendesk and More — Which Customer Engagement Software is Right for Me?

Comm100

Azorus : A CRM tool for the higher education market that helps universities and higher education institutions recruit the right students. Education Link : A system for student management, invoicing, course management, and sales. Freelancers.