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Are Smart Things Really Smart or is it Just Smart Marketing?

C3Centricity

DECEMBER 1, 2020

The Age of the Customer and the Fourth Industrial Revolution. In one of their older Customer Experience reports Forrester claimed that we are now in the “ Age of the Customer “ This was music to my ears when I first read it, because as you know I’m a customer champion. Click To Tweet.

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ML Age of the Customer Pharmaceutical AI 71
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Are Smart Things Really Smart?

C3Centricity

MARCH 10, 2016

Last week I wrote a long post on “The 7 Essential Differences Between Simply Responding to Customers and Providing True Customer Service“ So this week I wanted to write a shorter thought piece on a topic getting a lot of airtime these days; that of smart things, the IoT or the Internet of Things.

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Age of the Customer Customer Service Artificial Intelligence Customer Satisfaction 48
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