article thumbnail

How to prove the value of your customer experience programs – actionable advice from CX expert Jim Tincher

Intercom

In his most recent book, Do B2B Better: Drive Growth Through Game-Changing Customer Experience , he set out to understand the differences between those who can prove that a better customer experience equals better business versus the ones who are just hoping it’ll happen. And so, there are very few examples of the B2B organization.

article thumbnail

MadKudu’s Francis Brero on how AI can boost your conversational support

Intercom, Inc.

I was actually supposed to start in Connecticut, but before I started, they told me the company had moved to California to start raising VC money. So we started MadKudu with the idea of figuring out how could we help B2B SaaS companies leverage all of their data to better assess the health of their customers. Dee: As it should be.

AI 118