B2B, Engineering and Structured Data

Lead generation: What it is and how to master it

Zendesk

APRIL 16, 2021

So, if a B2B company typically targets businesses of a certain size, type, or industry, that should be reflected in their criteria. For example, if SMB leads convert for a B2B company at a higher rate than enterprises do, then that company might assign more points to a business with fewer than 500 employees. “You

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Catch up with New at Intercom, our fall product launch event

Intercom, Inc.

OCTOBER 13, 2022

For the past year, our product and engineering teams have been building game-changing features that will help you manage inbound support volume, make your work faster and easier, provide a high-quality customer experience, and help your customers get the most out of your product.

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Lead generation: What it is and how to master it

Catch up with New at Intercom, our fall product launch event

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