Small Business Guide to Live Chat in 2021
Comm100
JANUARY 21, 2021
A study by Forrester Research found that live chat customer service is 17-30% cheaper than phone support. Using pre-chat surveys you can also categorize leads and save contact information, and when a conversation ends, use the wrap-up feature to tag hot leads for follow-up. The reasons for this are simple. Boost customer loyalty.
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